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Pramerica Life Insurance today said it has forayed into health insurance business with the launch of dengue protection policy.
"Pramerica Life Insurance Limted. today announced its foray into health insurance segment with the launch of its first, pure online direct to customer product - Pramerica Life Dengue Shield", it said in a statement. Pramerica Life said it has signed an agreement with ItzCash for customer awareness about the policy by using their over 75,000 retail touch points across India.
"An innovative, pure online, affordable product with a 5 year term offering fixed benefit for Hospitalization Expenses against Dengue and can be only bought online", it added. Itz Cash, a part of Essel Group is a payments solutions company. The company said Dengue Shield is a highly affordable product with premium starting for as low as Re 1 per day.
An individual has the option to choose insurance sum from Rs 25,000 to Rs 50,000.
"This dengue health insurance product will provide meaningful protection to millions of Indians who are exposed to dengue for a long period of time in the year", Anoop Pabby, Managing Director and CEO, Pramerica Life Insurance said.
