Aditya Birla Health Insurance Company Ltd (ABHICL) on Tuesday said it has launched its flagship product 'Activ Health' across key markets.
The product is conceived with a vision and commitment to put health at the heart of health insurance that goes beyond the conventional mode of being just another financial support provider, it said in a statement.
"We have created a product offering which could provide one stop solution for the emerging healthcare requirements amongst individuals and groups which will create sustained healthy behaviour," said Mayank Bathwal, CEO ABHICL.